Zedd Rises

Download To drive home the musical message, Team Zedd followed up the "Spectrum" single release in June with a YouTube video showing the artist playing the track solo on a grand piano. It has racked more than 320,000 views, while the official clip -- a man-meets-alien love story -- has more than 1 million."Spectrum" not only re- established Zedd as a dance-pop purveyor, it opened the door to bigger DJ gigs. "He wasn't getting a lot of heat on the live thing. His slots were not always that great," Rene says, referring to set times at festival and nightclub gigs. "I'd say to myself, 'Man, what's the disconnect here?'"Billboard

If Zedd's set at New York's three-day Electric Zoo in September is any indication, that corner has also been turned. The crowd spilled well past the boundaries of the tent where he was playing a set dominated by his own tracks, and fans sang along to every word. It felt like Skrillex's 2011 set at the same festival.

Zedd is in the midst of the coast-to-coast Poseidon tour with fellow EDM wunderkind Porter Robinson. The next single from "Clarity" will likely be its title track, which features Louisa Rose Allen from London-based duo Foxes, according to Rene. But Iovine reportedly doesn't think that "Spectrum" is done yet.

"He thinks we went to radio too early," Rene says, "but that in two months that song is going to be absolutely everywhere."